Designed in collaboration with Rose Nguyen and Carol Chen of University. Pro bono design for relief efforts following the disasters in Japan. The design borrows from the Japanese aesthetic, focusing on minimalism, vertical typography, and brushwork.
The horizontal asymmetry brings ambivalence to the design, yet is balanced as it its placed in the very center of the space. The block type in both halves portraits the ideas and feelings of the person. I appreciate the contrast of cool and warm colors in order to reinforce the message.